Posted by: Søren
on Oct 30, 2009
Are mix CD's going to die? The thought struck me today, when I was browsing the online music website SoundCloud (SoundCloud is an online audio platform catering to the music professionals enabling them to collaborate, promote & distribute their music online). As with everything else on the internet, music has for a long period also been free (YouTube + tons of other streaming services) - If you are satisfied with online streaming and not actually downloading the music to your harddisc.
Posted by: Søren
on May 22, 2009
The phenomenon "City branding" or experience economy has been "the talk of town" in the world of branding for a long period. Small danish islands like Læsø, Anholt and Samsø has for the last decade experienced a great interest because the islands have been branded in a very "storytelling way". The same is happening with cities in Denmark. Every little city or town are trying to stand out in a attractive way (More tourist - more money).
Posted by: Søren
on Feb 25, 2009
Apple introduced the Safari 4 Beta web browser yesterday. I already installed it and it is super fast and has a lot of improvements. In performance test the new Safari web browser is said to be more than 42 times faster than Internet Explorer.
Posted by: Søren
on Jan 25, 2009
One of the fundamental - and most exciting courses I have been studying throughout my master at Copenhagen Business School is Consumer Behavior. Responsible for the course was Marketing Professor Torben Hansen ( He recently wrote a chapter in Philip Kotlers well known Marketing Management book and won a prize for his research) - super competent scientist within the field of Consumer Behavior and marketing.
Posted by: Søren
on Jan 23, 2009
In spring 2006 I visited the capital of fashion - Paris with my brother. My bro is quite a fashion and innovation sucker. Due to this fact we visited the very cool and fashionable fashion/concept store Colette on 213 Rue Saint - Honoré. Colette is a worldwide known fashion store. They sell everything cool, and try to push the boundaries for concept stores. I guess they are pretty innovative and successful.
The other day I browsed their website and realized the got a new one. And what a website. The new Colette website is super functional with a lot of great features (no flash anymore which I find very cool) On top of that I think the website/Colette crew have a nice taste in music. A lot of electronic stuff which remind me about our visit in the store in 2006.
Back then my brother tried to record a small video in the store, but after a few moments a guard told him to stop. I found the video in my iTunes library today and thought I would share it with you. Go check Colette's website here and check the video below
Posted by: Søren
on Jan 14, 2009
In summer 2008 I read a rather commercial book about the founder of Apple; Steve Jobs. The bio is named The Greatest Second Act in the History of Business. I found the book pretty entertaining and realized how great/crazy a businessman/marketing man Steve Jobs is.
Posted by: Søren
on Apr 18, 2008
One of the fundamental courses on cand. merc. EMF is Strategic Marketing/Management planning. The course is mainly based upon how a company need to develop a strategy in order to be more competitive/profitable. A business strategy involve many aspects in order to be successfull. Innovation, relationship marketing, brand building are some of them.
